Two-wheeler sales down 26% in October as entry level buyers stay away
With pent-up market demand done and dusted and petrol price hitting new highs, October was a rather forgettable month for two-wheeler OEMs.
The news is not good for the two-wheeler segment. In October 2021, as per sales data accumulated from six major OEMs, a total of 14,77,313 units were sold, down a substantial 26% year on year (October 2020: 19,85,690). Month-on-month growth was a marginal uptick of just one percent.
Much of the blame for the poor show can be attributed to the continuously soaring prices of petrol which has crossed the Rs 100-a-litre mark across the country. The mass-market commuter motorcycle market, which typically delivers the goods to OEMs in a good month, has felt the heat of soaring fuel ...
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