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Tata Motors and Mahindra battle for LCV leadership

The big battle is being fought in the LCV goods carrier segment. While Mahindra & Mahindra’s market share has dropped to 43.61% from 46.47%, Tata Motors has expanded its share to 41.29% from 39.63% a year ago.

By Kiran Bajad calendar 21 Mar 2018 Views icon60913 Views Share - Share to Facebook Share to Twitter Share to LinkedIn Share to Whatsapp
Tata Motors and Mahindra battle for LCV leadership

Even as the overall commercial vehicle industry is headed for a bumper year in 2017-18 and set to drive past all-time high of 2011-12 with consummate ease, there is a pitched battle underway in one of the key segments – light commercial vehicles (LCVs).

While Tata Motors with sales of 183,229 units (+31%) has emerged as the largest player in the overall LCV segment, M&M with sales of 182,121 units (+20%), is hot on Tata’s heels. Together, these two OEMs control 81 percent of the overall LCV market. The other key players include Ashok Leyland, Force Motors, VE Commercial ...

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