Semiconductor shortage chips into car sales in August
Just as the PV market was beginning to see sustained momentum, the chip shortage is turning into a sales speedbreaker.
01 Sep 2021
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Domestic sales in the passenger vehicle (PV) segment in India took a beating in August 2021, what with carmakers grappling with the ongoing global semiconductor shortage, which has compelled companies to cut production due to unavailability of electronic chips.
Carmakers such as Maruti Suzuki India have reported an 8.71 percent drop in wholesales to dealers but the problem is set to exacerbate with India’s largest carmaker already announcing a significant reduction of 60 percent in production for September.
This vexing issue is chipping away at OEMs' fortunes at a time when the PV industry was just about beginning to ...
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