INDIA MARKET ANALYSIS – December 2013

Three quarters in the slow lane, no respite

While the top two carmakers saw sales rise in December 2013, thanks to time-tested models as well as new models, overall numbers were down. Two-wheeler sales, particularly scooters with 30 percent growth, were a saving grace though. Amit Panday reports.

Decembers are usually known for slack sales in general as buyers tend to delay purchases to the new year, hoping to buy the latest model. So December 2013 was no different in that respect even as it saw some OEMs offer handsome discounts to woo buyers into showrooms.  ...