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BMW Motorrad India headed for record sales in 2022, trio of 310s to power growth

January-June sales of 3,114 units already 60% of CY2021 total; G310 R, G310 GS command 90% share and G310 RR has just been launched, cumulative sales since 2017 cross 15,700 units.

By Ajit Dalvi

16 Jul 2022

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Clockwise from top left: the just-launched BMW 310RR, the 310 GS and the 310 R.

G310 R and G310 GS account for 90% of sales in H1 2022; since 2017, cumulative sales of all BMW Motorrad India have crossed 15,700 units – the 310 twins account for an estimated 84% or 13,205 units.

The BMW 310 series – G310 RR, G310 R and G310 GS – has been jointly developed by BMW Motorrad and TVS Motor Co and is locally produced in India from TVS’ state-of-the-art plant in Hosur, Tamil Nadu

With the third member of the 310 series – the G310 RR – joining the BMW Motorrrad India portfolio on July 15, expect the two-wheeler arm of the BMW Group to accelerate growth in India.

The first two siblings – the G310 R and G310 S – have been the company’s best-selling products right since their launch on July 18, 2018, priced at Rs 299,000 and Rs 349,000 respectively.

At the time, the launch of these two motorcycles by BMW Motorrad marked the company's entry in India's growing midsize motorcycle segment. What’s more, they were the most affordable ...

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