Tata Motors steps up its campaign against counterfeit spares

Indian vehicle manufacturers are stepping up their campaign against the menace of spurious auto parts. Tata Motors has announced that it has conducted raids in as many as 19 locations across the country, over the past six months. This is in continuation with its campaign against counterfeits initiated in 2012-13.

Tata Motors’ legal team and spare parts department, along with its raid agencies successfully conducted these raids and identified five manufacturers of Tata Motors counterfeit parts, packaging materials and stickers. FIRs have been filed in all these cases. These raids have been conducted across India including major cities like New Delhi, Mumbai, Jaipur, Vijayawada and in small towns too.

According to Sanjeev Garg, VP and global head of Customer Care, Commercial Vehicles, Tata Motors, “The use of spurious parts poses a safety risk to consumers and to all those around. Easily available spurious parts like clutch parts, filters and gearbox parts not only affect the aggregate life but are also a major threat to everyone around and one of the biggest reasons for road accidents. We at Tata Motors strongly believe in educating customers on how to identify spurious parts and the advantages of using original ones to curb all sorts of hazards. At Tata Motors, we conduct many awareness programs like mechanic meets, retailer meets and campaigns to identify Tata Genuine Parts. Over 300 programs and 7,000 individuals have been covered so far.”

The TGP team has launched a series of pilfer-proof plastic packaging for gear and differential parts as well as laser marking with Tata Logo, a slew of security enriched packaging stickers and labels and the ‘Tata Dhaal’ hologram on the packaging, as identification aids to provide customers with additional assurances when they buy Tata Motors spares.

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