This new business model will enable members companies to bring out the most of their expertise and competitiveness to reinforce the Alliance.
27 May 2020 | 4101 Views | By Autocar Pro News Desk
Groupe Renault, Nissan Motor and Mitsubishi Motors Corporation, the members of one of the world’s leading automotive alliance, announced several initiatives as part of a new cooperation business model to enhance the competitiveness and profitability of the three partner companies.
The member companies plan to build on existing Alliance ...
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Groupe Renault, Nissan Motor and Mitsubishi Motors Corporation, the members of one of the world’s leading automotive alliance, announced several initiatives as part of a new cooperation business model to enhance the competitiveness and profitability of the three partner companies.
The member companies plan to build on existing Alliance benefits in areas such as joint purchasing by leveraging their respective leadership positions and geographic strengths to support their partners’ business development.
Jean-Dominique Senard, Chairman of the Alliance Operating Board and Renault said, "The Alliance is a unique strategic and operational partnership in the automotive world and gives us a strong edge in the ever-changing global automotive landscape."
The new business model will enable the Alliance to bring out the most of each company’s assets and performing capabilities, while building on their respective cultures and legacies. The three companies of the Alliance will cover all vehicle segments and technologies, across all geographies, for the benefit of every customer, while increasing their respective competitiveness, sustainable profitability and social and environmental responsibility.
Principles of cooperation
The leaders of the three companies have endorsed the principles in which they will cooperate to:
The leader-follower scheme is expected to deliver model investment reductions of up to 40% for vehicles fully under the scheme. Those benefits are expected to come in addition to conventional synergies that are already delivered today.
Call for ‘reference regions'
The Alliance also endorsed the principle of naming different parts of the world as ‘reference regions’, with each company focusing on its core regions with the aim to be among the most competitive and to serve as a reference for the others to enhance their competitiveness.
Under this part of the scheme, Nissan will be the reference for China, North America and Japan; Renault in Europe, Russia, South America and North Africa; and Mitsubishi Motors in ASEAN and Oceania. It is expected to increase the opportunities for sharing to maximise fixed cost sharing, as well as leveraging each company’s assets.
The companies’ product portfolio updates will follow the leader-follower scheme, and leader and follower vehicles will be produced using the most competitive setup.
With all of the above steps, close to 50% of Alliance models will be developed and produced under the leader-follower scheme by 2025.
Boosting efficiency
In terms of technology efficiency, the Alliance members will continue their capitalisation of existing assets to ensure that each member company continues to share the investment in platforms, powertrains and technologies. This sharing has proven its efficiency in powertrain and platform development and enabled the successful launch of the CMF-B platform for the Renault Clio and Nissan Juke, as well as the kei car platform for the Nissan Dayz and Mitsubishi eK Wagon. The CMF-C/D and CMF-EV platforms will follow soon.
The leader-follower scheme will be extended from platforms and powertrains to all key technologies, with leadership assigned as follows:
This new business model will enable members companies to bring out the most of their expertise and competitiveness to reinforce the Alliance as a whole in a radically changing global automotive environment.